If there’s anything that the last several months have taught us, it’s that having a preparedness plan in place is critically important when it comes to protecting the future of your family and your business.

While no one could have predicted exactly how COVID-19 would impact our country, it is proving out that having a preparedness plan in place will give you a head start on recovery in the face of a future disaster. While your experience of shifting operations for COVID-19 is fresh, create or update a preparedness plan for your business using the strategies below as a starting point.

Employee protection measures
• Identify an internal shelter in the event that
authorities tell you to “shelter in place.”
• Make a list of all necessary protective and safety
equipment needed, and create a central storage
site for these items along with instructions on
how to use them.
• Document each employee’s function and
emergency contact information.
• Create a phone tree and designate individuals
who will initiate the communication process.
• Establish a single spokesperson to speak to
the media and the public in times of crisis.

Customer relations strategies
• Prepare for a situation where customers will be
present and/or impacted if a disaster strikes.
• Keep your customer records in the cloud.
• Have an alternate worksite where you can
communicate with customers.
• Maintain a contact list of all your suppliers, and
find out how they plan to continue to provide
supplies for you if they also experience a disaster.
• Maintain a list of alternate suppliers in order to
make substitutions if possible.

Operational preparedness
• Document critical business processes, from
answering phones to tracking finances and
distributing your product or service.
• Design and implement a remote work infra-
structure or alternative location in order to
continue operations when necessary.
• Keep all of your essential documents in the
cloud so that they can be accessed 24/7 from
• Create and keep current a list of all your business
inventory, equipment and supplies for insurance

Take the lessons learned from the recent health and economic crisis to better prepare your business for the future.